Bisnow is the largest producer of news and events within the commercial real estate industry across North America, Canada, the UK and Ireland. Like any other industry, executives within CRE need to be informed and connected to do their jobs well. And in CRE, doing your job well means doing smarter deals and more of them.
Our mission is to inform, connect and advance the commercial real estate community to do more business. We aspire to be the most data-driven and humanizing digital media, live events and intelligence platform in the galaxy — and through this effort, drive the industry to do smarter business. From events and news to branded content and video, our singular voice, attitude and perspective reaches 18 million all-digital readers and more than 100,000 industry insiders who attend our 300+ Bisnow events each year. Operating in more than 50 cities across North America and Europe, we tend to think globally, but strive to connect people hyper-locally.
Our Marketing department is looking for a data-driven, curious and digital media-obsessed Audience Development Director to join our organization. This is an opportunity to become a leader for a highly successful team and help us to reach new audiences on every platform. This role reports into the Executive Vice President of Marketing and is primarily responsible for growing our subscriber base by leading projects that grow Bisnow’s network. The Audience Development Director is also responsible for developing and implementing data-driven traffic growth strategies for all touch points with a particular focus on customer journey and subscriber engagement.
You will have professional experience in managing teams, conversion rate optimization, data hygiene, list development, and success in growing user bases with a thoughtful and analytical approach. You’ll also partner with our EVP Marketing to set and implement audience growth strategy across all Bisnow’s channels.
This position is both strategic and tactical. In this role you’ll:
Skills & Experience Requirements